Fastest-Growing UK Network Of Fast-Fit And Mechanical Garages

Our retail garage network stretches from Scotland to Cornwall, operating predominantly under the Protyre brand; however, it has grown through the acquisition of well-known local garages and fast-fit garages. The Protyre goal is to provide an exceptional level of customer service in all the retail centres.

UK Network of Over 170 Garages… AND GROWING

Protyre is the retail arm of Micheldever Tyre Services Ltd. It is the brand for the national chain of mechanical fast-fit garages. With garages across the UK, Protyre’s point of difference is its customer-centric approach that has led to accolades from Motor Ombudsman, TyreSafe, Training Journal and a world class Net Promoter score over 80.

With over 170 fast-fit and mechanical garages, Protyre is one of the UK’s largest and fastest growing supplier and fitter of tyres and automotive services, fitting over 2 million tyres annually. Protyre has the unique capability to offer same day tyre fitting and mechanical service appointments via a continuously-expanding garage network and a state-of-the-art e-commerce website.

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What does it mean to be team Protyre? Team Protyre stands for...

Great Value and Service

It’s about offering our customers competitive prices on the right product or service and building value in to the purchase by making them feel safe and secure in the knowledge they have been looked after and their vehicle is safer to drive. From new tyres to replacement batteries, servicing and mechanical work, our professional team will guide customers to make the right choice. We will always be courteous, friendly and attentive.


Protyre is “the local garage you can trust.” We will honestly advise customers on their vehicle needs by being thorough and unbiased. By performing thorough vehicle inspections, we will provide all the information and options available, allowing our customers to make an informed decision. We offer inclusive quotations before work is carried out and we keep customers informed of progress so there are no surprises for them. Above all we will never sell a customer something they don’t need.


We treat customer’s vehicles with the utmost care, as we would our own. We invest in the latest technology to ensure the safety of our customer’s vehicle and always fit quality parts in addition to offering customers their old parts back. All work carried out is fully inspected to ensure accuracy and safety. All old parts left with us are disposed of in an environmentally friendly manner.


We pride ourselves on having the best people in the industry who make a difference to our customers by providing the best advice, quality work and superb customer service. Our teams our trained through our Protech academy to achieve industry recognised qualifications with the IMI (Institute of the Motor Industry)

Our extensive range of tyres and mechanical services

Protyre is much more than a fast-fit tyre provider, our retail network also offers a range of mechanical services, including; air con re-gas, brakes, batteries, exhausts, diagnostics, TPMS, wheel alignment and many more.

Protyre are continually investing into our network and are building a number of Protyre Autocentres with capabilities to service the cars of the future. Boasting hybrid and electric vehicle servicing in the network in addition to offering advanced driver assist re-calibrations Protyre are building towards being a ‘one-stop-shop’ for all retail motorists. The retail garages also provide and fit bike, commercial and agricultural tyres.

Products and Services

Car, Van & 4x4 Tyres

Protyre offers a complete range of tyres for all makes and models of cars, vans and 4x4. Fitting and selling tyres at 3 levels, Premium, Quality and Economy to fit the requirements of all motorists. Retail centre staff are trained to offer customers the tyres that best suit their driving requirements and their individual needs. Specialists deal with 4x4 and SUV tyres in each centre ensuring the best possible advice for all customers. All leading tyre brands are available including Michelin, Bridgestone, Pirelli, Continental, Goodyear/Dunlop and the key Micheldever House brands Falken, Sumitomo and GT Radial.


Protyre is the largest fit to bike motorcycle tyre retailer in the UK. Motorcycle specialists, most of whom are bike riders, are available in 33 key centres. The fit to bike offer is widely welcomed amongst motorcycle riders. All key motorcycle tyre brands are sold including Pirelli, Metzler, Bridgestone, Dunlop and Michelin.

Alignments, Tyre Pressure Monitoring and Nitrogen Tyre Filling

As tyres have become more technical the company has extended its tyre offering beyond selling, fitting and balancing tyres. All of the companies network offer wheel alignment using state of the art laser technology. Centres have also been equipped to deal with the latest tyre pressure monitoring systems allowing for the safe replacement of tyres on vehicles which have been fitted with these systems. As the importance of ensuring that tyres have the correct tyre pressures has grown many centres have been equipped with state of the art nitrogen tyre filling technology.

Brakes, Exhausts and Batteries

Brakes, exhausts and batteries have traditionally been seen as service offerings from fast fit centres. These services are available from all centres

Mobile Tyre Fitting

Mobile tyre fitting vans are available at 47 centres to visit customers homes and work places and are often called out to replace tyres at the sides of roads. Mobile tyre fitters have all been trained to fit tyres at the roadside.

Servicing, Mechanical Repairs and MOTs

The need to provide customers with a one stop shop has meant that many centres have had additional services added to their existing portfolios.

ADAS and Hybrid/ Electrical capabilities.

72 Protyre centres offer customers great value MOTs. Protyre carries out over 135,000 MOTs a year in the UK. The internal programme of MOT investment, which started in 2014, will continue to grow and develop the number of centres that offer an MOT service.


The Protyre Retail Network has been recognised in from 2013 to 2019 by TyreSafe, the industry body for tyre safety and have won the TyreSafe ‘Retailer of the year’ award for six-consecutive years. Protyre has also been recognised in the Training Journal Awards, 2013, as winners of the Best Coaching and Best Customer Service Awards.

Following a revamp of the retail website in 2017, Protyre excelled at the 2018 Digital Experience awards, winning Gold for ‘Best user experience’ and ‘Digital team – transformation


4x4 Centres: All Protyre centres are accredited 4x4 Centres and offer a specialist service and advice for 4x4 drivers.

Michelin Certified Centres: All centres are part of the Michelin Certified Centre network.

Michelin Motorsport Pros: Michelin's official motorsport fitting partner in the UK.

Pirelli Performance Centres: 46 of our garages are Pirelli Performance Centres, the largest number of any tyre retailer in the UK

Bridgestone Gold Centres: 4 Centres have been recognised as Bridgestone Gold Centres

Motor Industry Codes of Practice: All centres are members of the Motor Industry Codes of Practice (MICOP)

Foxy Choice: Protyre has been acknowledged as being female friendly by the Foxy Choice Women Drivers Network.

Protyre Motorsport

Protyre Motorsport is the biggest trackside service provider in Europe. Protyre Motorsport is the official trackside supplier of tyres for the following championships:

Dutch SuperCar Series

Porsche Carrera Cup

Porsche Club

Michelin Ginetta Supercup

Ginetta Juniors

Protyre Ginetta GT5 Challenge

Protyre Formula Renault & Renault Clio Series

British GT

MSV Formula 4

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